Blog

OMUSUBI Shops Won Multiple International Design Awards by Integrating Sustainability and Modern Style

Renowned Creative Director Mr Kashiwa Sato has always been known for coming up with bold, new brand images. In his role as Brand Designer and Creative Director of OMUSUBI, he …

#Omusubi

Joining Hands to Establish the OMUSUBI brand – The Design Philosophy of Kashiwa Sato

Omusubi is a traditional Japanese household food. The past decade (and counting) has seen Hyakunousha introducing Omusubi culture to Hong Kong, making it an integral part of their everyday life …

#Store

A Scene of Japanese-style Shopfronts Using the Noren

Whenever a customer peels away the draping noren (warm curtain) outside a shop, a resounding “Irasshaimase!” (Welcome!) is heard from within the shop. This is a fairly familiar sight and …

Blog

OMUSUBI Shops Won Multiple International Design Awards by Integrating Sustainability and Modern Style

Joining Hands to Establish the OMUSUBI brand – The Design Philosophy of Kashiwa Sato￼

A Scene of Japanese-style Shopfronts Using the Noren

Joining Hands to Establish the OMUSUBI brand – The Design Philosophy of Kashiwa Sato